Last time, we’ve talked about automated messages and welcome emails in Email Autoresponsers Part 1 These are messages that you absolutely have to nail as they can break or make your relationship with your subscribers. Today I’d like to move on to four other types of content – ones I’ve found to be particularly useful in deepening my relationship with my readership and making a sale or two in the process. Those four types are: Content Offers Upsell and cross-sell emails Date-triggered emails Behavior-triggered emails Content Offers The best thing you can do to develop a rapport with people on
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